Led the redesign of the core product, resulting in a 35% increase in user engagement and 22% improvement in conversion rate. Conducted user research and usability testing with 150+ participants to validate design.

Designed mobile-first interfaces for iOS and Android applications. Conducted competitor analysis and user interviews to inform design strategy.

Designed intuitive user flows and interfaces, created high-fidelity prototypes in Figma. Collaborated closely with Product Managers, Developers, and Stakeholders to deliver interfaces from concept to launch.